Georell Bracelin, Account Services Director, 14 Hands
Chantal Strobel, Community Relations Manager, Deschutes Public Library
April 28, 2010
Networking and Breakfast 7:30 -8:00 am
Presentation 8:00 am - 9:30 am
Event Description
Economic realities have dictated much change in marketing strategies, both for businesses and nonprofits. But they've also opened up a world of possibilities! Now more than ever, consumers and supporters are looking for relevant, emotional connections. There is no better time to redefine how we engage with the world around us.
Through a case study involving the Deschutes Public Library's new brand launch, we'll explore:
- How to best communicate what you do
- How to make meaningful connections with your audience
- How to capture attention in an overwhelming world
Join 14 Hands and the Deschutes Public Library for a look at how one nonprofit has positioned itself in this changing climate. They'll talk about the unique challenges that often result in diluted messages—and how to get around it. Find out how to recognize what gets in the way of your organization's ability to connect with supporters, and leave inspired to uncover your organization's marketing potential.
About the Presenters
A true marketing strategist, Georell Bracelin's expertise stems from 25 years of experience in positions as advertising executive and marketing director in both large and small markets. At 14 Hands, she works hand-in-hand with clients to bring strong strategic focus, marketing savvy, and innovative thinking to just about whatever she does. At this advertising agency, that means developing effective ways to connect with client's consumers and creating plans that bring brands to life—and deliver on their investments.
With a career in journalism and crisis public relations, Chantal Strobel moved to Central Oregon in 1993 where she soon put her talents to work for the Deschutes Public Library. During her 16 years with the library, Chantal has been busy running several capital campaigns for new libraries in the county, designing marketing materials, managing the Library Foundation, and playing webmaster. During this time, she has been an integral part of the organization's strategic planning, community building, and powerful messaging.
Cost: $25.00
NAO Nonprofit Members: $22.50 Join the Nonprofit Association of Oregon (NAO). View the NAO member list.
Location
St. Charles Medical Center
2500 NE Neff Rd
Bend, Oregon 97701
Click here for driving and parking directions
Register Now!
Network Description
NNCO (Nonprofit Network of Central Oregon) is a series of monthly meetings designed to provide support, networking opportunities and timely updates on boards, management, financial strategies, and more.
